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How to Insert AdSense Unit Between Blogger Post Title and Content

One of the hot spots to place AdSense ads on a blogger is between post title and content. If we place an ad unit below blog post title, it can attract maximum possible attention from visitors and thus have maximum Click Through Rate (CTR). Google has released an AdSense HeatMap to help users to understand the best placement locations on a web page. According to Google AdSense HeatMap, advertisement shown just below the post title and above content has maximum revenue potential. Now the big question, how to display advertisement unit just below blog post title on a Blogspot blog? This tutorial helps you to answer this question.

Show Advertisement Between Blogspot Post Title and Content
  1. Login to Blogspot account

  2. Click Template

  3. Click Edit HTML button

  4. Check for the code

    <div class='post-body entry-content'>

  5. Place the converted (to escape characters) version of Google AdSense code above the code <data:post.body/>

    To learn how to convert script in to escape characters, visit the link below.
    How to Convert Script in to Escape Characters

  6. Click Save Template

Steps to Insert Advertisement Below Page Title in Classic Template

If you are using blogger classic template for your blog, follow the steps provided here. In the classic template, a little bit different to edit and add AdSense code compared to current blogger templates.

  1. Log on to your blogger account

  2. Click on Layout

  3. Click on Edit HTML
    Generate more income

  4. Check the Expand Widget Templates box

  5. Now check for the following code

  6. Place the parsed AdSense code between the > symbol after P and " < " symbol before data.

Recommended Readings
  1. How to Increase Google AdSense CTR and CPC

  2. How to Calculate CTR Of an Ad Unit On Your Website

  3. Daily Traffic to Earn $100USD From Your Website

  4. Guide to getting Google AdSense Approval

Recent Google Algorithm Updates and Ads Placement

This tutorial explained the steps to show AdSense advertisement unit between Blogspot page title and content. However, after the recent Google algorithm updates, having too much ads unit on above the fold can attract penalties. Panda is known to target websites having too many ads, especially on the above fold. So my recommendation is to place a small ad unit below the title to avoid Google Panda penalty. After all, it is not the number of ads but the CPC matters most in net revenue. To read best practices in placing ad units on a webpage is explained in Google answers. To read that guide, visit the link below.

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Anonymous said…
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Anonymous said…
Bravo, the excellent answer.
Anonymous said…
any updates coming ?
Anonymous said…
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Anonymous said…
The authoritative message :), curiously...
Anonymous said…
Your blog keeps getting better and better! Your older articles are not as good as newer ones you have a lot more creativity and originality now keep it up!
Alex George said…
It is nice to see your support.
Anonymous said…
It was certainly interesting for me to read that blog. Thanks for it. I like such themes and everything connected to them. I definitely want to read more soon.
Baski said…
Really useful ! post more like this .
Anonymous said…
Nice blog you got here. I'd like to read something more about this theme. Thnx for posting this information.
Anonymous said…
It was certainly interesting for me to read that post. Thanx for it. I like such topics and anything connected to them. I definitely want to read a bit more soon.

Sincerely yours
Anonymous said…
This is the best blog I have ever read thank you!
Anonymous said…
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shyam raj said…
i am using promote burner ads so what should i do my site is
Haris said…
well its really help me out from adsense earning
saadi said…
cant found this tag in my blog ? help please
plumatech said…
yah me too...i cannot find that html code... any help is much appreciated... thanks guys!
Siju George said…
Please use the Search feature of your browser to find the specific tag.

[CTRL] + [F] will do it.
Pat said…
you certainly provide some of the best ideas on how to improve a site run on Blogger. i blog at and your content has helped improve my sites layout. Thank you.

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Alex George
Alex George has Engineering graduation in Computer Science and an MBA in Finance. He had been working as a senior Network Engineer for ten years. His specialization is in Cisco products. Traveling is one of his hobbies and visited various places as part of his onsite work. He visited different places as part of his onsite work like New York, Dubai, London, etc. Right now Alex is a director of one of the leading career development firms in India, which trains students for UPSC, SSC, and PSC examinations. He guides a lot of students to get selection for various prestigious institutions like CBI, Income Tax Department, etc. Alex George is a stock market investor and a very active intraday trader. Engineering Background: He has a B.Tech in Computer Science and Engineering and passed different network and security courses like CCNA, CCNP (Security), CEH, and various Microsoft certifications. Finance Background: Alex has an MBA in Finance. He is an active intraday trader and a Share Market Investor. Webmaster Skills: Alex is a blogger since 2004. He has a working knowledge of HTML, CSS, PHP, and JavaScrip.