Skip to main content

Optimize Blogger Template To Rank Blog Post Title In Search Engine

Achieving more visitors is the primary target of every professional bloggers. We know the primary source of traffic (organic traffic) to any website or blog is Search Engines. So to achieve more traffic to our blog we need to achieve better search rank in major search engines. Many professional bloggers (in blogspot platform) are developing unique quality content and update their site regularly but fail to get better search result. The traffic count they are getting is less than what they actually deserve. It is because of the reason default blogspot template is not much search engine friendly. A small tweak can make blogger templates search engine friendly.

Why Blogger Blog Posts Fail to Get Higher Rank in Search Engine Results Compared to WordPress ?

You must note that sometimes WordPress blogs outrank Blogger blogs in Google Search results even if both blogs have same PR, backlink count etc. It is because of the difference in arranging post title tag in both WordPress blogs and Blogspot sites. The most important part of a web page to get search engine attention is its title tag. According to Google webmaster guidelines title tags of each pages in your website should be unique. If this tag  of your website or blog pages are similar, you are loosing the search engine trust. So it is the duty of each webmaster or blogger to maintain unique title tag for every page or blog post. Now lets check how blogger works.

The title tags of every blogger (default) posts look like

Blog title + Post title

So if you have a long attractive title for blog, that will repeat in every published posts. It is known that only the first 62 characters in this tag are considered by Google and other major search engines. So we are loosing the important places here with a non relevant [blog's] name. So we need to change the tag structure as shown below (With SEO plugins WordPress ensures Search Engine friendly post title tags).

Post title + Blog title

Now we have the advantage that search engines will see the post title first. To change the blogspot headline structure we need to edit default blogger template and optimize it.

How to Optimize Blogger To Make Sure Blog post Title Appears before Blogger Title

To make blogspot post heading SEO friendly by optimizing blogger template as we have discussed(shows blogger blog post headline before the blogger heading for every published posts), follow the steps below.

  1. Log on to Blogger account and click on Template

    Optimize Blogger blog Template for better Search rank and traffic

  2. Click on Edit template
    Optimize blogger blog title and blog post title to improve traffic rank

    Find the code below (Press [Ctrl] and [F] and enter the code to find it quickly)


    with the following one.

    <b:if cond='data:blog.pageType == &quot;item&quot;'>
    <title><data:blog.pageName/> | <data:blog.title/></title>

    Save the current template.

Now the title tag will be like

Blog Post Headline + Blog Name

This simple blogspot template edit will show blog post heading before blogger heading on every published posts. By placing post headline before blogger headline on every posts ensure more traffic to your blogs. Now onwards you understand the basic reason for the higher Search Rank position of WordPress sites compared to Blogger sites and learned how to rectify the issue. So here is the answer to the question if Blogspot sites or WordPress sites rank high in Google. However, to improve the income from your site, you should be careful in Google Adsense ads placement. Follow the link below to learn more about it.
How to Insert adsense Ads in between Post Heading and Content

Showing post headline in front of blogspot headline helps Search Engines to identify difference between different posts in your site. Another step to improve the unique feature is to setup a custom domain name. To do this follow the steps provided in the link below.
How to setup a Custom Domain name for your Blogspot Site

New Topics


MoneyMaker said…
Great tips Siju. I'm going to implement it & will post the results.
Siju George said…
It will result a hike in traffic.Because, by using this tweak we can better utilize the precious space in the title tag.
Anonymous said…
That’s Too nice, when it comes in india hope it can make a Rocking place for youngster.. hope that come true.

Patrick said…
I was actually looking for a reason why wordpress is SEO friendly than blogger. After reading your article I understand the reason. Thank you brother now my blogger blog is also well optimized.
Anonymous said…
Greetings i am new to this board i hope i will be able to help out & give something back here because i have learned allot myself.


[URL=][B]plastering courses essex[/B][/URL]
Anonymous said…
Thanks for this blogspot trick
SurveyMobster said…
Thanks, I will use it also!
Sudhanshu said…
Really very useful,thanks for sharing ..this code will at least help in doing proper on-page optimization...
Matt said…
Thanks for the tip!
Bazooka said…
33rd Square said…
Great tip, thanks.
Mino said…
thnaks man it's a good tip
Anonymous said…
.nice tips
so frustrated, no matter what I try it keeps telling me template error, it tells me how end tags should be after "cond" and it stays in error ;(
Admin said…
Please make sure the Check-box before "Expand Widget Templates" is checked.
Anonymous said…
Thanks, after swapping the order of blog and blog posts titles, I see a huge difference in traffic.

Jatinder Singh said…
I am using it on my blog
Ellys Directory said…
Nice 1. thanks for your information. coz i still new on blogger.

Recent Posts

Village Field Assistant in Kerala Revenue (123/2017) Examination

PSC has notified examination for the post Village Field Assistant in Kerala Revenue Department. Category number of the notification is 123/2017. According to this notification, anyone who has passed 10th Standard and having cycling skill can apply. There is no ineligibility for those having higher education standards to apply for Village Field Assistant. So, those who passed HSS, Degree etc can apply. Village Field Assistant is the new name given to the post Village Man in Kerala Revenue Department and is one of the few posts where PSC conducts direct recruitment to Revenue department. Public Service Commission conducts different examinations for each districts and there will be different question papers and cut off marks. Anyone who apply for Village Field Assistant can apply to only one district. Right now, only anticipatory vacancies are reported. So we do not know the exact number of vacancies in each districts. According to High Court verdict in 2006, women too can apply to Vill…

How to Configure Idea 4G & 3G on Android Phone -APN Settings

When you activate Idea GPRS, 4G or 3G Internet on your Android phone, your phone will receive the automatic settings. However, sometimes you may need to configure the Access Point and GPRS settings for Idea (both GSM second and third generation) connection manually on your Android phone. In case if you delete the previous configuration, it is better know how to setup the same settings again by yourself. A wrong Access Point Name can stop you from accessing their mobile broadband service. Otherwise after deleting the existing APN for Idea 3G or GPRS you may need to re-insert the SIM again to get automatic settings from them. If you know the manual configuration steps, you can avoid that hardware procedure. If you are looking for the steps to get maximum speed from Idea 4G, you may click the link below and follow the instructions. The below hack will increase the Idea 4G data transfer speed.

Boost Idea 4G Data Transfer Speed

Steps to Configure Idea 4G/ GPRS/ 3G on Android Click on Applic…

Eligibility and Exam Pattern CBI Officer Recruitment 2017 - Sub Inspector By SSC CGL

To become an officer in Central Bureau of Investigation ( CBI ) is a dream of many youth in India. Though this elite investigation agency is popular among public, many do not know the procedure to join CBI as an officer. This article explains the various criteria, eligibility, exam pattern and procedure to become a CBI officer. Two different agencies conduct examinations to fill vacancies in CBI. They are UPSC and SSC. To become a group A officer in CBI, you must choose Civil Service Examination conducted by UPSC and become an IPS officer. To join as Sub Inspector in CBI, you must go through SSC CGL examination.

Name Of the Post Recruitment Agency Group A OfficerUPSC (Civil Service Examination)Sub InspectorSSC CGL
Where to Apply
If you are dreaming to become an Officer in CBI, you must pass the Combined Graduate Level Examination (CGL ) conducted by Staff Selection Commission (SSC) in every year. You must wait for the next SSC CGL notification and prepare for the same. It is a 4 tier …

Kerala Government Higher Secondary School Teacher Recruitment

Kerala PSC has invited applications from eligible candidates to recruit Higher Secondary School Teacher for Kerala Higher Secondary Education Department. Vacancies are available for teachers in various subjects and the detailed information is provided in the chart below. Monthly starting salary of Government Higher Secondary School Teacher (Junior) in Kerala Higher Secondary Eduction is 32300-68700/-Indian Rupees. Age limit to apply for Higher Secondary School Teacher post in Kerala for general category is 20 -40 years. Usual upper age relaxation is allowed for candidates belongs to OBC and SC/ST category. Kerala Government Higher Secondary School Teacher Examination detailed syllabus and previous year question papers are updated in the charts below.
Notification NumberName of the Post Last Date to Apply 246/2017Higher Secondary School Teacher (Junior) English20-09-2017 247/2017Higher Secondary School Teacher (Junior) Political Science20-09-2017 248/2017Higher Secondary School Tea…

PING: Transmit failed. General Failure - Reasons and Solution

Yesterday while checking network connectivity, I received one error message while trying to ping loopback address from my Windows computer. The error message I received is "PING: Transmit failed. General Failure" and all the packets send from command prompt were lost. I tried to ping a different loopback address but the result was same. I fixed the issue by following a set of steps and sharing those troubleshooting steps in this tutorial hoping it may help in case if you experience the same error message PING: Transmit failed. General Failure.

Broadband Hack To Improve Speed

This is the output I received when I ping loopback address.

C:\Users\sijugk>ping Pinging with 32 bytes of data: PING: transmit failed. General failure. PING: transmit failed. General failure. PING: transmit failed. General failure. PING: transmit failed. General failure. Ping statistics for Packets: Sent = 4, Received = 0, Lost = 4 (100% loss)

Reasons an…

Destination Host Unreachable - Reasons and Solutions

The error message "Destination Host Unreachable " tells that the ping request from our computer cannot find the route to the destination IP address(destination host). It means, the Packet send from your computer reached the destination network successfully but the remote gateway failed to find the destination host. So the remote gateway sends an Echo message Destination host unreachable. One major possibility for this error; there is no route listed in the remote gateway, for the packet send from your computer, to the destination host. If there is no route available, it is impossible to find the destination host and your computer will receive an error message "Destination host unreachable" from remote gateway. So one of the reason for this can be faulty routing table. If the destination host is down at the time the packet send, it may result destination host unreachable error message.

Home Made Tricks To Improve Broadband Speed

You may get Destination Host Unreacha…