How to Promote Real Estate Websites in Google - SEO Tips for Real Estate Sites

This is a guest post about SEO tips to promote a real estate website. Real Estate Websites are comparatively tough niche to promote. The major problem is, already it is a saturated niche and for a newcomer it is difficult to find a position in Google's top 10 results. Though it is difficult, we cannot say it is impossible to promote a new real estate website in Google, Yahoo and Bing. Step by step link building with proper onpage SEO can guaranty a good organic position. It may take long time and a lot of energy. Here I am briefly explaining how I am handling one of my client's real estate website. He is having a real estate business in Trivandrum (Kerala) and want to promote his website for the keyword Trivandrum Real Estate Services . Here I am not going to specify the exact steps I took to promote this real estate website. I am giving a general idea about how to promote and what are the major points you need to consider before start promoting a real estate website in major Search Engines.

1. Find the Proper Keywords you need to promote

As it is a real estate website, you should aware the keywords which bring traffic to your website. So the place should be added in keyword.

Example : Kerala Real Estate

Here I added the Service with the name of the area it cover. To get more details about finding right keywords, click on Which Are high Paying Keywords

2. Index your Real Estate website in Local Directories

Real Estate business is treated as a local business. So it is very important to get links from local directories to your real estate website. Here I recommend you to avoid the nofollow effect. Get as much links from local directories. You can perform a search on Google for available local web directories in your area.

3. Add your Real Estate Business in Google Local Business Center

You should add your Real Estate website in Google Local Business Center.

I recommend you to add your website in both Yahoo and Bing Local Business listings.


4. Proper on-page optimization for your Real Estate website

Now you should optimize your website for the keyword you are targeting.


5. Write Well Optimized Quality Content for your Real Estate website

As you know, without content it is hard to promote a website. So you should write a quality well optimized content for your real estate website.

6. Link Building Strategy For a Real Estate Website

While creating backlinks for your Real Estate website, you should focus on following points.

1. Participate Real Estate forums and get dofollow links from them

2. Submit your website in Real Estate Directories

3. Submit articles in Article Directories (Article should be Real Estate related)

4. Get links from Other Real Estate Websites

Related Article

1. Tips to increase adsense revenue from HubPages


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15 comments:

Ricky said...

Yes, I agree with you, for my mind say keywords play the main role in real estate industry. It doesn't mean that it is a High Paying Keywords or not. It depends upon you, which area are u serve!
For maximum gaining result we should try to focus local real estate directories or real estate sites, which TLD should be ".IN"

Elixir Media Consultant said...

very good article, good tips for all level of users

East London College said...

Though good idea to promote Real Estate Websites, however good tips to promote any type of websites like colleges too

Siju George said...

Thanks for your comment.

Joseph said...

Thanks a lot for the tips. Promote your real estate website online with the help of SEO strategies.

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Google business page said...

Marketing through the tool in Google can be done to promote your business.

Mike said...

Building a great website is all well and fine, but if you never put it out there for others to see and find no one will ever visit it. Use your website address everywhere you post, write, have it on your business card, in all your advertising and marketing, on every piece of mail you mail out and link to it often for important things that people want to read about. Great post!!
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Resell SEO said...

Just like in any other niche, real estate SEO starts with finding the right set of keywords and target audience, "New York Apartments," for example. Everything follows thereafter.

buyers agents said...

Great blog, And these all the great tips. You are right, Real Estate business is treated as a local business. So it is very important to get links from local directories to your real estate website. Here I recommend you to avoid the nofollow effect. Get as much links from local directories. You can perform a search on Google for available local web directories in your area. Thanks to you for share a nice post.
buyers agents

iand said...

For me the most important tip I can give if one is optimizing a real estate site is to have well-written and unique real estate articles. The content must be updated weekly, if possible. It would be easier then to do the on-page optimization.

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real estate seo said...

Internet is really in demand as well as real estate industry. With the help of two a great promotion and selling opportunities is on the way. Just pick out the best SEO company that will surely help and keep you on the long run.

seo norwich said...

Real Esate is probably amongst the top searches on the net, which is exactly the reason why it's almost an imperative for these companies to hire SEO's.

Chris said...

This topic is very difficult to discuss in a single article but you did it well. I hope those who are in the real estate business will learn much from this post.

Philippines Real Estate

Johnson said...

Nice post Siju George. However, you didn't mention the average time to promote a real estate website in Google. Can you tell me how much time I will take to promote my real estate website ?

office space said...

syLocal Directory Listings are the best. There are so many free directory listings available online but avoid those reciprocal links.