Common Reasons For Google AdSense Application Rejection

Yesterday I have seen one comment from a reader asking the procedure participate Google advertisement program. He is trying hard to get AdSense account for his blog but Google rejects his applications every time. Most time he gets different reasons from them and he is not sure what is the exact reason for this continues denial. Every time after applying for AdSense account, he receives an email telling him his application is rejected due to following reasons "Insufficient Content" , "After reviewing your application, our specialists have found that it does not meet our program criteria" "Page type" etc... Though I am not a PPC guru (still trying hard to understand the working of this PPC system) in my best of understanding one website should have following qualities before applying for AdSense.

Tips to Get Your Website Approve By Google AdSense
  1. It should be updated regularly

  2. Quality unique content

  3. Reasonable domain age

  4. Genuine website(not MFA [Made For AdSense] website)

  5. Potential for decent traffic in future

  6. In AdSense compatible niches

  7. Avoid any black hat SEO methods to bring traffic

  8. Google loves content, make sure your website is content rich

  9. Having an about me page with sufficient blog owner details and privacy policy may help

For publishers from third world countries like China, India etc, Google needs your website at least 6 months old to participate this program. It is because of Google's continues efforts to avoid MFA sites from joining. To build decent traffic and quality content, webmasters need at least 6 months. So I feel Google's decision about domain age is fair. Another common reason for rejection is the niche of the blog. Google will not support certain niches and you can get more details about it from their TOS. I do not think current traffic is not a big deal while applying for their Ads program but they may consider the potential of your blog to get traffic in future. Google should feel you are a genuine webmaster and doing business with you is mutually benefited. One more thing, even if your application is rejected keep building your website and apply again later. It is better wait for one or two months after a rejection and use the time to build more quality content. After all, ads cannot bring any revenue if the blog doesn't have enough traffic. So build content and traffic to your blogs in the mean time.

To read my previous article about earning from adsense click on the link below.
How much traffic needs to earn $100 Per Day

Tips to earn more from your HubPages.
How to Increase Ads Revenue from HubPages

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Kishore said...

Hey Google banned my Adsense account yesterday without ant reason. They said my Adsense account is significant threat for Adword users? What can i do ?

Admin said...

You may use the petition link on your Adsense cancellation mail from Adsense team. If you have any genuine reason to tell, you can write it. Whatever, I am afraid you cannot do much more in this issue. It is because Google Adsense ban is a lifetime ban.

Anonymous said...

Friend,as per the new rules of google they need the website to be at least 6 months old to get an account for adsense.i am rejected for at least 18 times still waiting for the approval.I think there is no problem with the content of my website.suggest me few things to get what i's my website

Alex said...


I think you better remove other advertisements from your blog while submitting to Adsense. Just remove the Chitika ads and submit again. If Adsense approve your website, you can add Chitika ads later.

Veeru said...

AdSense rejected me today also. What should I do ?

Renu Agrawal Dongre said...


My blogspot has around 44 published articles and an all time page view of 6081 views. I am now writing almost daily and getting 100+ views daily.

I have applied earlier and use to get rejected due to insufficient content. I have now significantly increased it and I am doing it daily now.

When I try to request for ad-sense, I do not have the option. It simply ays the account associated with publisher ID ca-pub-<> has been disapproved.

How can I proceed?

Please help.
Thank you,

Alex George said...

Are you applying through blogger ? I suggest you to try with a fresh application using a different Gmail id and wait for their response. btw, you have a nice blog.

Adedeji Salau said...

google keeps rejecting for adsense, this is the 5th time i've been rejected due to :Difficult site navigation: During our review of your website, we found your site difficult to navigate. Potential navigation issues include: redirects, pages behind a login or restricted access, broken links, excessive pop-ups, dialers, and pages under construction or not yet launched. please help me, I don't know what else to do

Alex George said...

Hi Adedeji,

If you can provide the URL, I can check for the possible reasons.